Josh Weltman is a twenty-five year veteran of the advertising business, a co-producer of Mad Men, an artist and author of Seducing Strangers, How to Get People to Buy What You’re Selling.
“Josh Weltman is the unsung hero of Mad Men. Beyond the clothes, the women, the booze and cigarettes, Josh provides our world with a credible foundation in an industry that exists, almost by definition, in an incredible, or at least hyperbolic, state. Don Draper is actually good at his job because Josh is actually good at his.”
He has created commercials and ad campaigns for Taco Bell, Doritos, Carl’s Jr., BMW, Microsoft, Whole Foods Markets, Green Burrito and Cuties. Josh has authored everything from online guerrilla marketing efforts for small clients like Cirque Berzerk, to national campaigns for global automotive companies like KIA Motors.
Weltman was part of Mad Men from the show’s first season. He worked closely with Matthew Weiner and the show’s writers and producers to help ensure that Mad Men accurately depicts the process of creating ads and servicing clients and that the show’s advertising and business stories play true to life, true to character and true to period. He also created most of the original ads and campaigns seen on the show.
Josh graduated from Otis/Parsons Art Institute of Design with a BFA in Illustration and Communication Design and has been cited by Cannes Lions, The American Advertising Federation, and The Advertising Club of Los Angeles for excellence in his work. He and his wife of thirty years, Dr. Angela Weltman live in Los Angeles with their two girls.